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According to
China sound "center wide news" report, smart shoes Lining joint millet ecological chain companies of China Science and technology jointly launched today (8 days), the official in the official website of Lining, Lining, Lining Jingdong Tmall flagship store flagship store and millet sale network synchronization. Sports brand force "wearable device" trend has begun to emerge.
Li Ning today both smart shoes sales are called "colorful without a sense of smart shoes", in product design, in addition to the movement of the foot shock enough support and protection, it is the most unique feature is that both of these shoes, built-in smart chip research and development of China set up, this single chip is based on independent packaging in a shoebox, consumers buy after going to put it in the groove of the sole, you can use. This will achieve the Lining intelligent running shoes and millet APP seamless link. In addition to the conventional to share running lines, movement time and photo watermark, pneumatic gait algorithm and the Lining campaign team laboratory cooperation, integration of the world's top athletes training research results, through the operation to push send personalized training program for beginners jogging, and can achieve around the feet touch the ground of intelligent judgment, help the user to correct to the correct running posture, and choose their own shoes. A chip that current, single shoes weighs only 235 grams, while the smart chip has a power energy management system in Beijing, according to a half marathon, it is the cumulative daily exercise 21 km calculation, smart chip life time can reach a year.
it is understood that in such a cooperation this time, Lining and millet companies basic cooperation is the design and manufacture of Lining is mainly responsible for running shoes, and Millet's Chinese rice is mainly responsible for the research and development of intelligent work. In March this year, Li Ning Co announced a strategic agreement with millet, together to create a new generation of smart running shoes, and will explore the field of big data health, into the field of intelligent sports. The personage inside course of study thinks, millet in doing intelligent hardware has been adhering to is a relatively open thinking, and eager to transition Lining group and millet marriage should be a more correct choice. Because millet has a lot of fans economy, can drive two embrace intelligent sports industry.
in addition to the price of the product, we also see that the Lining smart shoes price is respectively 399 and 199, a relatively low price also makes you think of millet and millet Bracelet pricing strategy of mobile phone. Obviously, Lining's sale of intelligent running shoes is also a reference to the millet cost-effective sales strategy.
(shoes net I edit)
17 Jordan 11 will be sold at the end of Air, not only has "Midnight Navy" color matching, and there is the "Melo Red" once on the foot of the "Gym".
IG user @flightkickz Po recently has made much detail of the shoes, red face warm campus, with large areas of paint, with black Jumpman villain embroidery embellishment, with white and blue crystal in the bottom end, this Jordan 11, you have what reason to refuse it?
shoe sale information:
Air Jordan 11 "Gym Red"
color: Gym Red/Black-White
number: 378037-623
launch date: December 9th, 2017
offer price: $220
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